Stephen C. Lundin

Stephen Lundin is a writer, entrepreneur, and filmmaker with a distinguished career as a graduate-level business school professor and dean. He is best known for his multimillion-copy bestselling "FISH!" series, which includes "FISH! Tales," "FISH! Sticks," and "FISH! for Life." His works focus on workplace culture, leadership, and organizational behavior, blending practical business insights with engaging storytelling.

Beyond the "FISH!" series, Lundin has authored several influential books, including "Top Performer: A Bold Approach to Sales and Service," adopted by a major hotel chain, and "CATS: The Nine Levels of Innovation," embraced by a medical products company. His 2009 release, "Loops: Success in Small Business Is All About Closing Loops," further solidified his reputation as a thought leader in business strategy. With a global reach, Lundin has consulted for organizations across 40 countries, including major corporations like 3M, Microsoft, and Wells Fargo, as well as international institutions in Abu Dhabi, Dubai, and Singapore. His expertise continues to shape leadership and innovation practices worldwide.
Non-Fiction Books
# Title Year
1 Fish! (With: Harry Paul, John Christensen) 1996
2 Fish! Tales (With: Harry Paul, John Christensen, Phillip Strand) 2002
3 The Transparency Edge: How Credibility Can Make or Break You in Business (With: Barbara Pagano, Elizabeth Pagano) 2003
4 Fish! Sticks (With: Harry Paul, John Christensen) 2003
5 Fish! For Life (With: Harry Paul, John Christensen) 2003
6 Top Performer (With: Carr Hagerman) 2006
7 Cats 2009
8 The Cats Workbook (With: Vivienne Anthon, Carolyn Barker) 2009
9 Loops 2009
10 Ubuntu! 2010
Stephen C. Lundin Anthologies
# Title Year
1 Game Changers: The World's Leading Entrepreneurs How They're Changing the Game & You Can Too! 2010